Pioneer Valley Travel

(800) 245-0153 | (413) 586-1366



Shelley Cronin

413 586 1366


Martha has been working at the family-owned Pioneer Valley Travel for over 50 years. Martha plans specialty trips for golfers, barge and small river boat trips as well as African Safaris.

Martha has traveled to Australian and New Zealand where she challenged the golf courses, tried fly-fishing along with scuba diving at the Great Barrier Reef. Martha bravely conquered the Sydney Harbour Bridge Climb as well. Martha has played golf on the Dingle Peninsula in Ireland, the White Witch at Rose Hall and the Whitehouse in Jamaica.

Martha has experienced stays at the all-inclusive Club Med in the Turks and Caicos and can advise you about several Sandals and Beaches Resorts throughout the Caribbean as well as Couples and Swept Away in Negril-all wonderful all inclusive. There is also the Royal Hideaway in the Mayan Riviera and Riu Antilles in Aruba and so many other wonderful choices.

Other warm weather trips Martha has visited are the Dominican Republic, St. Barts, St. Maarten, Thomas Tortola, Bequia, Anguilla, Jamaica, Cayman Islands, Aruba, Curacao, Barbados, Bahamas, St. Lucia and the Grenadines to name a few.

Italy is a specialty destination along with Africa especially South Africa, and Australia and New Zealand for those who need customized individualized itineraries.

Martha has taken groups to China cruising on the Yangtze River with a brief stop in Tokyo. Some of the River cruising has been on the Nile, Danube, Rhone, Rhine, and Seine Rivers with different companies to give her a variety of the different companies.

Two Trips to Alaska especially with the land tour in Alaska followed by the Inside Passage was a special trip. One of Martha’s favorite trips was sailing on the Sea Dream out of San Juan for 7 nights. It is a yacht like ship with 114 passengers and 95 crew members and the whole experience is to live outside and enjoy the water.

Martha has visited the brand new Le Boreal owned by Ponant which is another small yacht like cruise ship and lovely with its French influence.

Martha is an expert at planning multi-generational trips. She just returned from taking her children and grandchildren on the Disney Dream on a 4 night cruise with a stay in Disney. She also plans 1 week with the whole family every year .

Martha has returned from an Abercrombie and Kent tour of South East Asia visiting, Vietnam, Cambodia, with a visit to the temple of Angkor Wat, and Thailand with a small group She is taking an Abercrombie and Kent small ship cruise on the Celebrity Xperience to the Galapagos. An upcoming trip in 2018 is Tauck Tours small ship cruising to the Land of Fire and Ice cruising Iceland.

Martha is an Ada Comstock Scholar at Smith College. Martha has been awarded the Spring Technical Community College Western Massachusetts Entrepreneurship Hall of Fame Achievement Award for Hampshire County and is also one of the top 100 Woman Owned businesses in Massachusetts. Martha is on the Board of Directors of the Northampton Co-operative Bank(a division of the Greenfield Co-Operative Bank). She has also been a director on the Fine Arts at the University of Massachusetts and the Northampton Chamber of Commerce and the Lathrop Home in Northampton.

To contact Martha, e-mail her at: